L.A. Lights Ramadhan

The print ad is made to challenge moeslem to fulfill their prayer by fasting a whole month despite all obstacles and reluctance.

CD : Toni Freiza
CGH : Lian
AD : Cuk Hendarto
CW : Riva Julianto

L.A. Quotes

This social games is a part of tactical promo as L.A. Lights launched its limited edition packaging, on which consumers can find a witty quote. To support the promo, Dentsu Indonesia proposed a digitally tactical campaign through social games. Consumers should sign in to the L.A. Quotes microsite to join the games. Basically, the games is played around with quotes. Starting from making witty quotes until visualizing quotes through audio video media via youtube. On ground activation is also conducted in several hangout places where consumers can make their own quote on the body of cars and the quote is directly uploaded to the microsite.   

CD : Toni Freiza
CGH : Lian
AD : Cuk Hendarto
CW : Riva Julianto
Web Developer : Total IT

Suzuki Ertiga

Low MPV class has become the biggest market share in term of sales volume in Indonesian automotive market. Pioneered by Toyota Avanza, this low MPV turns to master the automotive market year by year. Targeting on entry level user, low MPV market is growing in effect of the rapid growth of middle class citizen. Suzuki is one of automaker that have interest in playing in this low MPV category. Then Suzuki Ertiga was launched and got positive response from the market. Ertiga sales has become the most successful brand in Suzuki history in Indonesian market. 

CD : Irwan Fakhrudin
AD : Dimas Wibisono, Ade Irawan, Axel Wijaya
GD : Vincent Purnomo
CW : Riva Julianto
TVC Director : Juan Jamarillo

Ertiga Product Video

Teaser Ad

Print Ad

Brochure